Communications and Society blog: By and for students in Marist COM 201

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Nutrisystem Weight Loss Program Geared Towards Women

with one comment

If anyone has seen the Nutrisystem commercials on television, you would probably agree with me that they were very irritating.  All of the commercials zoom into obnoxious women praising the diet program and saying how “hot” they are now thanks to Nutrisystem.

It’s not that I have a problem with diet programs.  I have a problem when they are only geared towards women because women are not the only people who want to lose weight, become healthier, and try new eating habits!  Men want this too and do these programs as well.  So why does Nutrisystem only have women celebrities/stars endorse their product?  Why is it only women customers who provide testimonies on the commercials?  It is commercials like this that gender stereotype and tell the media how women should look.

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Written by meghan1barbour

November 4, 2009 at 5:52 pm

Posted in Uncategorized

One Response

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  1. I agree. Most weight loss commercials are geared towards women. The same way most cleaning products commercials are geared towards women as well.

    kari3790

    November 4, 2009 at 9:31 pm


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