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Tweeting Even in the Emergency Room?

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http://www.nytimes.com/2010/03/22/business/media/22nurse.html?ref=technology

Okay so maybe this doesn’t apply to the real world emergency room, but now even TV shows are incorporating “tweeting” into their plot lines. On this season of Showtime’s “Nurse Jackie”, one of the doctors will be tweeting during the episodes onto a real twitter account for fans to follow. Showtime’s VP states that by bridging the gap between the show and the internet will gain more viewers. Twitter users will be able to follow the tweets in EST during “Nurse Jackie” episodes. Their first tweet so far?; “A tweet a day keeps the doctor away”.

But is this appearance of tweeting in every episode too much? To me, I think it’s overdoing it. How is it realistic for a doctor to be tweeting during a surgery, or during an encounter with a patient. For starters, that’s highly unethical, and unproductive as well. I believe that showtime is just trying to hop on the bandwagon, but I’m not sure if they’re doing it in the correct way. I suppose my only hang up is that this doctor is tweeting when he should be attending to his patients and colleagues. The VP once again states that he wants to the show to extend outside its 30 minute time slot, and he believes a twitter account is the way to do so. But if the show was that good, would it need a twitter account to fuel conversation about an episode? Probably not.

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Written by juliemaio

March 31, 2010 at 6:07 pm

Posted in Uncategorized

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