Communications and Society blog: By and for students in Marist COM 201

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Attempt at Media Convergence

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http://www.pcmag.com/article2/0,2817,2363101,00.asp

As we discussed in class, media convergence is not exactly happening to the extent many experts predicted. The main reason probably is that people like having different boxes that do different things. But this isn’t stopping companies from attempting to cover all forms of media in one “black box.” Back home in New Jersey I have Verizon Fios, and I recently noticed a message stating that soon I will be able to access YouTube and live radio through my TV. This comes on the heels of the introduction of “widgets” to Fios TV. My first thought about this is that I’ll probably never use either options. I enjoy using my laptop, and can’t imagine that going to YouTube on my TV will be nearly as efficient as on my MacBook. But then again, it would be pretty cool to be able to look up a random video while not moving from my couch. So I’m torn, and interested to see how it turns out. But my immediate guess is that it will not work. First of all there are caveats. At all times when using these new features, there must be a network-connected computer on and running with a specific Verizon software. This may not sound like much but it’s exactly the tiny little condition that makes people run to their computers. I guess only time will tell if this attempt at media convergence will be successful.

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Written by satkins16

May 5, 2010 at 5:17 am

Posted in Uncategorized

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