Communications and Society blog: By and for students in Marist COM 201

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Reebok’s naked virals

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Reebok has put out a few videos of athletes working out or running naked as part of a viral campaign. they have in this one Chuck Liddell and his girlfriend at their house using the gym completely naked. Chuck Liddell is already endorsed by Reebok when he did this ad. i think this is a great ad and it brings some funny light to working out. it makes it seem creepy, weird and funny all at the same time. i couldn’t believe they would do this when i first saw it. the point of these viral ads is to get peoples attention and make them remember the ad and i think not only myself but many others wont forget these ads. i feel this ad was a great success, it captured many viewers and was remember-able.

here is a site that shows the workout and disscusses it:

http://www.huffingtonpost.com/2010/02/26/chuck-liddell-naked-nude_n_477929.html

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Written by jamesfitzpatrick1

May 21, 2010 at 2:51 am

Posted in Uncategorized

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