Communications and Society blog: By and for students in Marist COM 201

Just another weblog

Politicians Reach Out Using Social Media

with one comment

According to author Linton Weeks, we may be seeing our nation’s politicians on social media sites, such as Facebook and Twitter, more often. It has become increasingly more popular for politicians to use these sites to reach out to the public. Politicians are becoming aware that many voters are constantly interacting on these websites, so why not promote their political views in an effort to gain more votes?

Politicians are hoping that by using social media, the public will have access to “like” certain views posted on their page or to “retweet” what they have said and this will encourage more support. They are also using these media outlets as a means of comparing themselves to the other candidates. Mike Shoen, a Libertarian candidate in Arizona’s 3rd congressional district, posted a YouTube video in which he brags that his Facebook site is five times better than both of his candidates’ websites, combined.

Facebook is a great, free way for politicians to connect with the public and voters. Candidates are able to persuade voters to take specific actions and they can get direct feedback. It is not definite whether using these social media sites will help the candidates. Just because people respons to these candidates using Facebook or Twitter, their virtual support may not always translate into actual support. In my opinion, however, there is no harm in politicians using social media and I don’t see them stopping anytime soon. If anything, we are going to see more and more of our politicians on Facebook and Twitter as time goes on.

To read more about politicians using social media, you can read this article:



Written by daniellep

November 8, 2010 at 4:15 pm

Posted in Uncategorized

One Response

Subscribe to comments with RSS.

  1. According to this story, Facebook and Twitter provided a pretty good way to predict the election results. In short, the candidates with more friends/followers and conversations (as measured by some kind of fancy algorithm) did better at the ballot box.


    November 8, 2010 at 4:17 pm

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: